From the category archives:

Email Marketing

Are E-Books Necessary for Your Business?

January 12, 2012

It all depends whether E-Books can make a significant impact on your business or not. The success of E-Books depends upon the type of business you have or whether you supply products or services.  It depends upon the numbers of your market – your current and potential customers. It also depends upon how competitive is [...]

Read More

Writing An Effective Email

February 22, 2011

Adding a new dimension to her business has inspired one of my clients to create an email series to inform her current clients and prospective clients about the change. I received a call for help. Sandy knows how to write emails; she’s been writing them for 3 or 4 years on a regular basis but [...]

Read More

EMail That Markets

January 28, 2011

Email that markets also has the ability to sell. Doing business on line means you just can’t hit the reply button without giving some thought to what you’ve written. Your email can ruin your reputation or it can raise your business to the next level.  Here are some guidelines you should remember. First only discuss [...]

Read More

Email Marketing Strategy Basics

January 26, 2011

Email marketing is a major part of my internet business. I also use email to communicate when I’m on assignment. It may be writing an article for a publication or working with clients on their blogs or writing short reports. The bottom line is I use email to communicate. Today it’s even more interesting because [...]

Read More

List Building Tips to Grow Your Business

October 25, 2010

Email marketing can be profitable for small businesses and professionals regardless of your product or service. It certainly is less expensive than other kinds of advertising and it helps build credibility with your subscribers because you provide them with more good content every time you email them. You are not just about promotion and hype. [...]

Read More

List Marketing Is Everything You Do

October 21, 2010

I could give you 25 tips to grow your list but the truth is every single thing you do for your business is related to list marketing. For instance, if you give away a great freebie you will have visitors signing up to your site to get that free report. If they are impressed with [...]

Read More

Building Your Business By Building Your List

October 19, 2010

List marketing was not a priority in my business last year. As a result, my online consulting, coaching and writing business grew way too slowly. I’ve learned since then and am still learning about what is needed to be expert at list marketing so that my business does grow at a reasonable pace. What is [...]

Read More

CAN-Spam Act of 2003 and Your Emails

July 27, 2010

It’s a good idea to know some of the rules, the laws if you will, of the CAN-Spam Act or Controlling the Assault of Non-Solicited Pornography and Marketing Act, before you get knee deep in your email marketing campaign. The good news is that if you’re honest, have integrity, and a decent citizen you have [...]

Read More

Your Email Marketing Sends Your Message

July 25, 2010

One of the reasons small businesses and professionals are using email to market to their customers and prospects is that it costs a lot less than the regular mail. You don’t have to purchase paper, envelopes or stamps. If you have an autoresponder tool you can control when you send out which email to what [...]

Read More

← Previous Entries